Elate Staffing Solutions is a UK recruitment agency working across industrial, technical & engineering, and commercial sectors. Its buyers are HR managers and hiring managers — busy people whose inboxes are already full of recruiters.
The agency’s prospecting was manual and slow. Qualification was inconsistent, and scaling meant hiring more people to do more of the same slow work.
Outcome
In 55 days, Elate closed 22 placements — past its initial targets — with lead conversion up roughly 50% over the old manual process and response times cut from days to hours. All without adding headcount.
The Objective
Build a scalable, dependable way to reach the right hiring decision-makers across Elate’s sectors, and make sure every interested reply got picked up while it was still warm.
The Approach
1. Build the map automatically
Decision-maker sourcing was automated across the industrial, technical, engineering, and commercial sectors, keeping a steady flow of relevant hiring contacts without manual list-building.
2. Reach out where the demand shows itself
Live job postings became the trigger: companies actively hiring got personal outreach at the moment their need was visible, on a steady weekday rhythm.
3. Get the plumbing right
Deliverability was hardened (SPF, DKIM, DMARC) so the messages actually landed — the unglamorous detail that quietly decides whether any of this works.
4. Never drop a warm reply
Every response flowed into a managed pipeline with clear stages and instant notifications, so interested hiring managers heard back in hours, not days.
Why It Worked
- Outreach triggered off visible hiring demand, not guesswork.
- Speed-to-response became a competitive edge.
- The system scaled the motion without scaling the team.
- Deliverability discipline meant the work was actually seen.
In Short
Twenty-two placements in fifty-five days. The mechanics matter — sourcing, triggers, deliverability, response time — and when they’re all working, a recruitment agency stops chasing and starts choosing.
Results from an engagement delivered on the routed-introduction network Orbeon operates within.
